Fusion menus – ‘gastro pubs’ – ‘groovy grand’ –
all of these UK hotels represent that unique combination of authenticity and panache that defines a true HIP HOTEL in their celebration of contemporary luxury as well as the comforts of traditional British hospitality, quirkiness and local excellence.

Having travelled the length and breadth of Great Britain in search of the elegance and vision characteristic of the ultimate retreat, arbiter of cool Herbert Ypma has identified a collection of perfect British hideaways.

Taking a fresh look beyond the big cities, from deepest Devon to the rugged wilderness of the Scottish Highlands, HIP HOTELS: UK is the ultimate guide to finding boltholes that celebrate rural style and sophistication in Great Britain in the 21st century. You will be surprised: the UK countryside is more modern, more up-to-date, more – dare we say it – Hip than that of almost any other country. Yet in true British style,this Hipness is distinctly understated – both effortlessly timeless and imbued with a deep sense of the past.

Writer and photographer Herbert Ypma has travelled almost 4,000 miles around the British Isles in pursuit of ideal getaway destinations. This latest addition to the bestselling HIP HOTELS series reflects his passion for, and research into, some of the most distinctive, serene and exquisite locations in the UK.